Solution

Customer Acquisition

Turn merch into your most effective acquisition channel.

40%Higher conversion rates
5xROI on merch sends
500+Brands trust us

What it is

The program

Use custom branded merchandise as a customer acquisition tool. Drive registrations, reward referrals, incentivize demos, and create memorable touchpoints that convert prospects into customers — all managed through automated campaigns on the Merch.com platform.

What you get

6 capabilities
Lead Gen Campaigns

Offer branded merch as an incentive for demo bookings, webinar registrations, and event attendance.

Referral Rewards

Automate merch sends when customers refer new business. Trigger from your CRM or referral platform via Zapier.

Event & Conference Swag

Custom event merch that drives booth traffic and creates lasting brand impressions long after the event.

ABM Gifting

Send targeted, personalized merch to high-value accounts. Integrate with your ABM platform for automated outreach.

Direct Mail Campaigns

Physical merch drops that cut through digital noise. Shipped from our warehouses with full tracking.

ROI Tracking

Track campaign performance, cost per acquisition, and redemption rates. Measure the impact of merch on your pipeline.

Where teams use it

Common sends
Demo and trial incentivesWebinar and event registration rewardsCustomer referral programsABM and direct mail campaignsTrade show and conference swagProduct launch promotions

Frequently asked questions

3 answers

Three common plays: (1) demo/meeting incentives — book a meeting, get a branded gift; (2) referral rewards — existing customer refers, both sides get merch; (3) ABM/direct mail — high-value prospects get a curated kit before outreach. We measure delivery, opens, and downstream pipeline conversion so you know the ROI.

Run customer acquisition with one partner.

Custom mockups and a proposal in 24 hours. No platform fees, ever.